A more efficient growth team
Lightyear Health
InboundAV revamped Lightyear Health’s Sales Hub and implemented Service Hub to improve post-sales management and growth operations.



The summary
Lightyear Health needed its sales and service teams to get more value from HubSpot, with clearer pipelines, faster follow-up, and reporting tailored to their operational model. InboundAV turned underused platform features into a more accountable growth and post-sales system.
Main technologies used
HubSpot
About Lightyear Health
Lightyear Health partners with community-care teams, primary-care physicians, and other practitioners to provide behavioral health, pain management, medical rehabilitation, and specialty care for adults in skilled nursing and assisted-living facilities. Its teams need reliable coordination across a complex, relationship-led care model.
The challenge
Although Lightyear already used HubSpot, the company had not yet tailored Sales Hub to its specific process or unlocked the platform’s full sales-enablement and service-management capabilities. The growth team wanted to improve lead response time, completed meetings, deal creation, and visibility without adding manual overhead.
- Industry:
- Healthcare
- Company size:
- Mid-market (50+ employees)
- Location:
- California
- Use cases:
- Lead conversion and service improvement
The solution
InboundAV implemented and onboarded Sales Hub Enterprise and Service Hub Enterprise. The work separated three sales processes into distinct pipelines, added stage-based automation and tasks, introduced playbooks and sequences, and delivered role-specific reporting for SDRs, managers, marketing, IT, and leadership.
All technologies used
- Sales Hub
- Service Hub
- Onboarding
- Automation
The results
The new structure gave Lightyear a clearer, more responsive operating model. Meetings increased 63%, deals created increased 101%, and average lead-response time across sales teams fell by 50%, allowing SDRs to spend more time with prospects instead of on administrative work.

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